Expert Performance Max Campaigns That Turn Clicks Into Customers
Stop guessing where your budget goes. As a trusted Google Performance Max agency in Canada, Infinity Digital builds, manages and continuously optimises your Google Performance Max campaigns, so your ads show up in the right place, at the right time, for the right person.
Our Performance Max management services are designed to deliver measurable results, not just impressions, whether you are a local business in Mississauga or a brand scaling across Canada.
What Are Performance Max Campaigns?
Google Ads, formerly Performance Max is now known as Google Performance Max. It is powered by Google's AI and automatically delivers ads across all of Google's channels in myriad combinations of keywords, audiences, and placements, based on how well they match an advertiser's objectives. When a user sets up a Performance Max campaign, the advertiser provides Google with the creative assets (headlines, images, videos and descriptions) to define their conversion goals and set a budget. Based on the supplied information, Google's algorithm will generate the best combination of targeting conditions, ads, placements and formats to achieve the advertiser's objective. Because Performance Max campaigns utilise Google technology to deliver ads, advertisers are able to generate maximum reach with minimal waste when ads are optimised correctly.
Across All Google Channels
Google Performance Max campaigns provide advertisers with the ability to have their ads shown across all of Google's channels, including Search, YouTube, Display, Gmail, Google Maps, and Discover, automatically with the same campaign.
AI-Powered Bidding
Google's Smart Bidding technology allows advertisers to use real-time data to adjust bids during the bidding process to maximise conversions or conversion value.
Goal-First Optimisation
Performance Max campaigns allow advertisers to set their specific advertising goals (e.g., sales, leads, or store visits) and then optimise each of the signals to reach these goals.
Unified Reporting
All reports and dashboards are consolidated across all channels, making it simple and transparent for advertisers to measure their campaign's performance.
Why Google Max Performance Campaigns Are Worth It
STATS — The Numbers That Matter
Our Google Ads Performance Max Services
Campaign Organization and Setup
Creative Assets Strategy
Audience Signals Creation
Conversion Tracking & Analytics
Exclusions & Waste Management
Ongoing Optimisation & Reporting
Who Benefits from Our Performance Max Campaigns?
How We Manage Your Google Performance Max Campaigns
Discovery & Account Audit
Before launching your Google Ads Performance Max campaign, we carefully review your current Google Search Ads account and assess your conversion tracking, audience list, and business objectives. This is part of our broader ppc audit services that allows us to determine which elements of your account are performing well and which need improvement. Additionally, it helps us to establish how to optimize your new campaign from day one.
Strategy & Campaign Architecture
Using your objectives as a foundation, we will help you create a campaign architecture that aligns with your goals. We will segment your asset groups based on product, service, or intent to create the best opportunities for success. Our strategy incorporates the principles of Google's algorithm so that it is able to learn quickly and effectively optimize for the objectives of your business.
Asset Creation & Signal Setup
We will design and create strong ad assets for your campaign, including compelling headlines and text ad copy when applicable, as well as providing images, guidance for contributing assets, and detailed video briefs for your ads. In addition, we will upload your best audiences so Google's automation system will have a solid starting point to begin learning about your business rather than starting from scratch.
Launch, Monitor & Optimise
Once your Performance Max campaign goes live, we will monitor it closely. This includes tracking your campaign's spending, tracking your conversions and CVR, and analyzing how well each asset is performing. We will perform weekly optimizations to ensure continued improvements on your campaign.
Report, Review & Scale
We provide you with a clear and jargon free monthly performance report to let you know what happened, why it happened and what we are doing next. We also build a scaling roadmap to grow your investment when the performance is strong.
Our Selected Work
PetCare Partners
Current Rankings for Keywords
Newhall Veterinary Clinic
Veterinary Hospital Newhall
Antelope Valley Veterinary Center
GetBack Physiotherapy
Current Rankings for Keywords
Best prehab clinic in Mississauga
Pessary fitting Mississauga
Plantar Fasciitis Physiotherapy Mississauga
Innovovet SEO
Current Rankings for Keywords
Innvovet Mississauga
Mississauga Emergency Animal Hospital
Affordable Animal Hospital Toronto
What Our Clients Are Saying
Why is Infinity Digital the best Performance Max Advertising Agency for you?
There are many companies out there claiming to manage Google Ads Performance Max. We also provide PPC services including Meta Ads (Facebook & Instagram) to support a full-funnel strategy. Here's what makes Infinity Digital unique:
Proudly Canadian
We know the Canadian Market. From Performance Max campaigns for Mississauga businesses to those scaling across Canada, we have local knowledge with a national footprint.
Focused on Results
Our Management of Performance Max Services is based solely on your business. The performance metrics reported will not be vanity-based. Instead, we will focus on leads, sales and return on investment.
Transparent Reporting
You will always know how your Google Performance Max Campaign is performing. Nothing will be in a black box and nothing will be confusing, you will receive very straightforward data and easily understood communication.
Dedicated Account Management
You will not be passed off to an entry-level coordinator, your account will be managed by a certified Google Ads Professional.
Comprehensive Funnel Approach
We do not just initiate Google Ads Performance Max Services and leave; we will connect your campaigns back to your landing pages, your CRM data and your ability to track conversions to provide you a complete view of your performance.
Responsive & Accessible
Have questions? Concerns? Need to discuss strategy? We are all very easy to reach and always available to talk. There are no 5 days wait times for response or queues for support tickets.
Ready to Scale With Performance Max Campaigns?
• HEALTHCARE
• CBD
• DENTAL PRACTICES
• CHIROPRACTIC
• DERMATOLOGY
• DOCTORS
• MEDICAL SPA
• PHARMACY
• PHYSIOTHERAPY
• PLASTIC SURGERY
• THERAPY
• VETS
• CARDIOLOGY
• UROLOGY
• PSYCHIATRY
Industries We Serve
Industries We Serve
• HEALTHCARE
• CBD
• DENTAL PRACTICES
• CHIROPRACTIC
• DERMATOLOGY
• DOCTORS
• MEDICAL SPA
• PHARMACY
• PHYSIOTHERAPY
• PLASTIC SURGERY
• THERAPY
• VETS
• CARDIOLOGY
• UROLOGY
• PSYCHIATRY
Comprehensive Web Solutions for
Every Goal
Comprehensive Web Solutions for
Every Goal
Answered questions. Everything you might want to know—up front.
1. What is a Performance Max campaign in Google Ads?
2. Is Google Performance Max good for lead generation?
3. How long does it take to see results from Performance Max campaigns?
4. Do you offer Performance Max management services for small businesses?
5. Does Google Performance Max include video ads?
6. How is Infinity Digital different from other Performance Max advertising agencies?
Let’s Become Industry Showstoppers Together